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Approach
to Training
Seminar
Objectives
Decade
in Development
Does
It Work?
It's 2008, do you know
where your prospects are?
They're searching online. If
they can't find you... they will find your competitors.
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85% of all consumers
looking for goods, services
or information online start their
investigation
using a search engine
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87% of referrals from
search engines come
from organic search results,
NOT PAID SEARCH
(source: Jupiter Research)
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Can you afford not to
optimize your site?
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Master Search Engine Optimization Using the
SEO Winning Process™
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At our SEO Seminars
(backed by our
100%
money-back guarantee) we’ll
teach you,
step-by-step, how to optimize your web site to generate higher
search engine
rankings using our SEO Winning Process™.
This is the same time-tested process we use in our consulting business. Here is
a partial list of
clients for which we have provided consulting services
over the last decade as we created our SEO Winning Process™:

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Our Approach to Training
At our SEO Seminar, we
walk you through both strategy and tactical implementation by dividing the
training into 3 components:
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SEO Overview: This
critical overview identifies the key elements of the search engine
optimization process, and breaks them down into manageable stages.
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SEO Flowcharts: These
flowcharts show you what needs to get done in each of the stages
outlined in the SEO Overview.
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SEO Checklists:
Our checklists provide you with a detailed set of action items that
guide you through the entire optimization process.
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At
the seminar, you’ll learn how to:
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Determine which
SEO techniques
are right for your specific type of site
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Figure out the most
important keywords
and phrases for your website
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Avoid the SEO mistakes that actually lower your
organic rankings
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Make your
website
architecture search
engine-friendly
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Select the SEO tools that are right for you
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Get your entire team involved in the
SEO process
to generate maximum results
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Measure the
metrics
that really matter and act on the results
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Avoid becoming obsolete
by staying on top of changing rules & algorithms
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Take
advantage of the search engine’s local and shopping
verticals
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Implement an
ongoing Marketing, PR
and Content strategy around SEO
Want more
information on
what you'll
learn at our SEO Classes?
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Objectives and Goals
of Our Seminar
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We make sure all our
attendees leave our SEO Seminar armed with the strategic process, tactics and techniques
to immediately start changing your web sites search rankings.
At the conclusion of a
full day of training, you will have a decade's worth of knowledge.
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Binders full of presentations and back ground readings
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Flowcharts
and checklists
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Tactics
and tools…
tips and
techniques
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CDs full of free
and trial software
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Resources to
keep you up-to-date
in this dynamic space
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After you’ve gone though a
full day of training, you will have a choice.
You can start dramatically
improving your SEO results, armed with everything you’ve
learned at the our
SEO classes, plus your tote bag containing binders
of the presentations and resource materials, your SEO
Flowcharts and Checklists, your CDs packed with free and trial
software, and much more.
Or you can return your
materials and get all your money back. No questions asked.
We stand by this
100% money back guarantee because we’re confident
you’ll see the value in what you learn – and appreciate
the immense potential the SEO Winning Process™ presents for
both your business and your own career.
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A
Decade in Development
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The knowledge presented in our workshops comes from over a
decade of real-world experience with media companies like CBS, Conde
Nast, The Weather Channel and the Travel Channel…With
Financial organizations like MasterCard, Scudder, and
Federated Investments.
And recently Revolution
LLC, the new company led by AOL founder Steve Case.
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A
Track Record of Success
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| Now…no one can
guarantee #1 ranking for every keyword you target. But the SEO
Winning Process™ has been proven to generate dramatically higher
search rankings, and a significant improvement in the quality of
the traffic.
Just one example is Casio Sales and Service: over the last
year they’ve seen a same month increase of over 110% in gross
online sales and 116% in gross margin specifically as a result
of improvements in their organic search rankings using our SEO
Winning Process™.
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Who Should Attend ?
The SEO Black Belt Seminar is
perfect for anyone who wants to use search engine optimization to
achieve their marketing goals and enhance their own marketable
skills.
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1
Online Marketers
2
Marketing Executives
3
Web
Developers
4
Product Managers and Brand Managers
5
IT
Programmers
6
Small Business Owners
7
Copywriters and Content Editors
8
Business & Marketing Consultants
9
PR
Professionals
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You do NOT need a technical
background or be a programmer
to
benefit greatly from this SEO class.
However, you should have a basic
understanding of HTML.
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If you
have any questions about our SEO Classes,
or if you prefer to register via telephone, you can reach us toll
free at
(800) 269-0600 |
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What You'll Learn
View the
seminars'
agendas and course
outlines. Get the
big picture at our Search
Marketing 101 seminar.
Discover the SEO Winning
Process™, a step-by-step
guide to generating
incremental, qualified
web traffic.
Who Should Attend
Online marketers, product
managers, web developers,
and more: see what this
seminar can do for you...
About the
Instructor
Designed the SEO Winning
Process™
based on 10+
years of Internet and search
marketing experience.
Custom On-site Training
We also provide custom
training to meet your
specific needs - on location
at your organization.
Consulting
Services
Find out more about
SE Jones, our full-service
Search Marketing firm
offering SEO, PPC, user
behavior analysis,
web-metrics and more.
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